QJMOTOR: A Modern Epilogue | Motorcycle Memory

Start with the ownership facts: acquisition in 2005, Geely ownership from 2016. Questions about shared brands, platforms and components must then be answered model by model.

Benelli’s official history records its 2005 acquisition by Keeway and Qianjiang, after which the marque entered the Qianjiang group. It was an acquisition, not a joint venture.

The ownership change is clear. Design, platform and supply-chain integration still have to be traced model by model.

Public engineering records are still incomplete at platform level.

Benelli’s company profile records Qianjiang joining Geely Holding in 2016.

Ownership does not answer a product question. The origin and level of any QJMOTOR bike still have to be established from that bike’s own record.

Product-level records are still needed to connect brands with specific platforms.